Sofi KigaiRU
Portrait of Sofi Kigai

I'm a brand designer based in Prague, building an independent agency with a small team of people I trust.

I've worked on everything from naming to full identity systems and ongoing brand support. The best part is always the same — the moment it all clicks into a system that feels inevitable.

I've been in design since 2022, with ten years of fine arts behind it. I think in composition, texture and feeling, not just grids and trends.

I don't decorate. Every visual decision comes from understanding who you are, who you're talking to, and what you're trying to say. The result is a design system with a voice.

Outdoor GirlOatmeal ChefAnalysis ObsessedCrazy Runner

I gravitate toward:

LifestyleSportsNatureCreative Industry

but I care more about the founder's ambition than the niche.

Branding :::: Rebranding :::: Brand Strategy :::: Visual Identity :::

How it works

Every visual decision comes from understanding who you are, who you're talking to, and what you're trying to say. The system is built to feel inevitable.

01

Discovery

Intro call to align on goals, vision, and fit.

02

Brief

Scope, deliverables, and brand context defined from the start.

03

Research

Market, audience, and competitor insight to shape direction.

04

Design

Strong concepts developed, presented, and refined.

05

Delivery

Clean, organized assets ready for use.

06

Extensions

Additional materials built within the brand system.

07

Support

Guidance through rollout and handoff.

How we can work together

Packages are starting points, not boxes. Start with the shape that matches your decision now, then we can scale the scope around the real brand problem.

01

BrandAudit

3 days / from €100

Best for

A fast external read before bigger decisions.

Includes

  • 60-minutes consultation
  • Brand review
  • Recommendations roadmap
02

LogoSprint

2 weeks / from €450

Best for

Founders who need a sharp mark and starter system.

Includes

  • Discovery session
  • 2 logo concepts
  • Color palette
  • Typography pairing
03

VisualSystem

6-8 weeks / from €1 800

Best for

Brands ready for a full visual language.

Includes

  • Brand direction
  • Logo system refinement / creation
  • Color system
  • Typography system
04

BrandSupport

Monthly or per project

Best for

Teams that need consistent design after launch.

Includes

  • Monthly design requests
  • Social / campaign assets
  • Decks and collateral
  • Website visuals

Tell me about
your project

Use this if you already know the project direction, or if you only know that the brand needs to feel sharper.

I'm interested in...

A rough note is enough. I'll help turn it into a brief.